SALAMANDER WOWS VISITORS AT FESQUA TRADE FAIR IN BRAZIL
With a product range aligned with the international market, Salamander exhibited for the first time at FESQUA in São Paulo/Brazil, the most important trade fair for construction technology and Latin America’s largest exhibition in the window and door sector. The owner-managed Salamander Industrial Products Group (www.salamander-group.info), one of the leading system providers and manufacturers of high-energy-saving quality window and door systems, focused its presence at the trade fair on profile systems for windows, doors and sliding elements, especially developed for the Latin American market.
As part of its ongoing internationalisation strategy, Salamander entered the South American market last year with the establishment of the Brazilian subsidiary “Salamander Sistemas de Portas e Janelas Ltda.” and opened the way to an exciting future with the inauguration of a modern sales and logistics centre in Curitiba, Brazil. Salamander used the FESQUA trade fair to present its product portfolio to the public and was pleased with the great interest shown by numerous trade visitors.
FESQUA is regarded as a trendsetting platform for innovations and Salamander was able to excite visitors with its diverse presentation of windows and doors made of innovative profile systems. The quality profiles are manufactured using a special process at the 3 production facilities in Europe, using a high-quality tropical climate recipe. This makes the profiles ideal for the South American market.
The exhibition portfolio also included, for example, the slim 60 mm Streamline systems: 60 and evolutionDrive: 60. The intelligent harmonisation of these profile systems offers window manufacturers the greatest possible storage and handling flexibility. For example, emphasis was placed on a standardised design, identical glazing beads as well as sealing systems, which gives window manufacturers considerable savings in storage as well as advantages in processing time. With the evolutionDrive lift-and-slide door: With HST, which has a sash installation depth of 82 mm and features an ingenious 5-chamber design, Salamander has created an optimum product for the premium sector. Also with the 76 mm evolutionDrive sliding window system: SF offers Salamander in 2- and 3-rail versions for its premium customers.
“According to feedback from our existing and prospective customers, our product range makes Salamander one of the most technically advanced and qualitatively leading manufacturers in the world. The four newly developed casement and sliding systems exhibited at FESQUA, which are tailored to the special needs of the target markets along with the in-depth knowledge of the market and the extensive networking of the Salamander sales team in South America contribute significantly to the growth of the business in the region,” said Götz Schmiedeknecht, CEO of the Salamander Group. “Salamander has simply impressed existing and prospective customers at the Fesqua in Brazil. This was an important step in the implementation of our dynamic internationalisation strategy,” added Tobias Klinkhammer, Director Business Americas, Asia, Oceania. “We are another step closer to Salamander’s goal of securing a leading position in the Brazilian market over the next five years.”